Swiss Entrepreneurs Magazine





Picture courtesy of The Swiss Startup Group AG


The Swiss Startup Group keeps growing. In order to manage and accompany venture investment transactions as well as investments in startups, a new subsidiary has been founded: As of July 2019 the Swiss Startup Capital AG will offer an investment and corporate venture capital division with its own SSUG Flagship Fund I in addition to the already established core departments of the group.


In recent years, the highly driven team at the Swiss Startup Group has been repeatedly tasked with carving-out spin-offs and establishing joint ventures as well as preparing and executing transactions for their corporate partners. This is why, starting from July 2019, the Swiss venture builder, with its headquarters in Zurich, will be adding a new service to its portfolio and officially cover yet another part of the startup value chain.  


Financial Services tailored to the Startup Industry

The Swiss Startup Capital AG – SSUC in short – will be overseeing the implementation of the venture asset management division, which is split up into direct investments, indirect investments and corporate venture capital. Those individual units, which all form part of the Swiss Startup Group, will manage startup investments for private venture investors, family offices, banks and corporate clients.

Additionally, the new division will support contracting companies in setting up and implementing their corporate venture funds as well as their own structures – both internally and externally. Again, the existing Swiss Startup Group’s proprietary deal-flow, due diligence process and portfolio support will generate added value for partnering companies and investors.

Max Meister, CEO of the SSUC, comments: The foundation of the Swiss Startup Capital AG is a logical advancement for our group. We are convinced that with the three areas, direct investment, the SSUG Flagship Fund I on the indirect investment side, as well as the corporate venture capital services, we will take a huge step forward.


Investment Services and Investment Fund

Together with its advisory board members and some of the most renowned ultra-high net-worth individuals in Europe the Swiss Startup Group created a powerful investors’ club. Here, unique startup know-how and in-depth knowledge of the Swiss startup market are combined to form a strong platform.

In addition, direct investments are designed to address experienced private investors as well as multi-family offices and banks aiming to grant their top clients professional access to an attractive venture asset class. They will be presented with carefully selected promising investment opportunities that will add value to already existing portfolios. Furthermore, they will be actively supported in their investment decisions. The implementation and development of their investments will be actively accompanied to efficiently increase value. 

The range of services will be complemented by the creation of the SSUG Flagship Fund I, the Swiss Startup Group’s first fund, which will be operational from Q3 2019. With this Fund, the Swiss Startup Group aims at investing in new and promising startup companies, but also conducting follow-on investments in its already existing portfolio.


About the Swiss Startup Group 
The SWISS STARTUP GROUP is a privately financed Swiss venture platform to scout, analyze, accelerate and invest in the most promising early-stage startup projects in Switzerland. Within the last years SSUG has created a unique business execution platform where top early-stage startups, venture investors, corporate partners, academic partners and mentors meet, exchange, accelerate and invest.


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